Before logging in to work that day, I spent nearly an hour talking with my wife, Olga about the momentum Pull Up A Couch was gaining as a side business.
We talked about how alive it felt.
How long we've been wanting to build our own livelihood.
I told her,
“In a few months, I’m going to put in my resignation. We’re going to go all in.”
But we were still very uncertain.
It was a big leap. A huge decision.
So Olga said,
“Let’s pray about it and put it in God’s hands.”
We did.
Then I walked back to my desk.
Tried to log in.
DISCONNECTED.
Within hours, I was sitting with HR being told I was part of a company-wide downsizing — with a severance.
What we had just prayed about… had happened.
Not in a few months.
THAT DAY!
If that wasn’t a sign pushing us to go all in, I don’t what would have been.
So we stepped forward in faith 🙏
Garage to Warehouse
We started in our garage in September 2022, cleaning and refurbishing couches, one by one by hand and handling every pickup and delivery ourselves.
As demand grew, we rented one, then two, then three storage units, then into a small 2,500 sq ft warehouse space in Holliston. It was still hands-on work — just larger in scale.
That growth showed us something important: if we wanted to keep building, we needed a real showroom and a better source of inventory.
The Shift to New Furniture
In 2024 we expanded our lease into a 4,000 sq ft retail space at the front of the Holliston warehouse, with showroom windows and parking lot access.
That’s when we started sourcing new furniture from Ashley and other new manufacturers. For the first time, Pull Up A Couch became a true retail showroom instead of just a back room operation.
The Overstock Chapter
After opening the new showroom, we started buying some overstock and liquidation couches to offer customers even more variety and amazing deals.
By the Fall of 2024, Article Furniture approached us to help them sell their customer returns and overstock items.
It was a natural fit for us, so we stepped in and even operated a second pop-up location from inside their 30,000 sq ft distribution center in Walpole, MA.
When the facility later closed, we continued sourcing their liquidation inventory — and Pull Up A Couch quickly became known around Boston as the place to find incredible furniture deals on high-quality, mid-century modern furniture.
We were "Massachussetts Best Kept Secret"
Clear Scaling From Here
In May 2025, we moved into our current 8,000 sq ft showroom and warehouse in Framingham in order to take on more liquidation and new types of products. With more space, we experimented with dining rooms, bedrooms, and mattresses.
While the business continues to grow, we realized our strength wasn’t in offering everything to everybody.
So, now in early 2026, we are returning to what built this company: selling the best couches, sectionals, and living room furniture with the highest quality of customer service we can provide.
Built With Our Community
We’re grateful for every family who’s trusted us with their home — and proud of the community we’ve built along the way.